Ivan, product director of Security Master (Cheetah Mobile), is an experienced product and UX design expert in mobile internet and consumer electronics. In addition, he has been awarded and recognized globally by iF and Red Dot Design Award.
A mature App was challenged by the rapid change of technology, people, demand, market, and competitors. “Embrace change” is essential to mobile internet. I will share how to elevate competitiveness and energy for a mature App through the change driven by top-down strategy, acquisition, and UX.